Lynda Costa

Global strategy and brand executive across B2B, B2C and enterprise-wide. Propelling organizations to next generation growth and success by transforming the business through new visions and integrated marketing strategies, driving innovation, unique partnerships models, operational efficiencies, and corporate purpose. Built, staffed, and re-imagined new departments redesigning business direction to deliver positive, sustainable change. Achieved marketplace wins through creative brand positioning / activation, and new speed-to-market strategies. Bridged inclusion and community with brand; delivered landmark shared value programs and social impact resulting in consumer loyalty and growth.